Dynamics of cosmetic chain stores and imported high-end supermarkets

*A few days ago, Sephora announced that the eight brands shortlisted for the "Sephora Acceleration Plan" this year will all join the Sephora brand matrix, which can be sold in Sephora's online and offline stores.

*Yonghui Supermarket’s online platform GMV exceeded 250 million from June 18th to 20th, and the order volume exceeded 3 million orders, an increase of over 100% year-on-year.

*Following the full promotion of the PLUS paid membership system in 60 cities in China in December 2020, Metro PLUS member stores in Beijing and Chengdu, will be opened in both cities on June 27, a brand-new store specially created for PLUS members.

Brand and industry related dynamics

*According to the data released by the Star Chart data, during the 618 promotion period (June 1-June 18), the sales of beauty and personal care (skin care + makeup) across the network reached 51.2 billion yuan, which was the same as last year's 43.472 billion yuan, an increase of 17.8%.

*On June 23, UCO.COM Group passed the listing hearing & evaluation on the Main Board of the Hong Kong Stock Exchange.

*On the evening of June 21, the official website of the Shenzhen Stock Exchange showed that Beijing Shuju Zhilian Technology Co., Ltd.'s GEM IPO was accepted.

*On June 16, Betteni issued an announcement stating that it planned to issue H shares to be listed on the Hong Kong Stock Exchange.

*During the 618 period of this year, Dr. Ai's omni-channel sales reached a new high. Among them,

1. The Tmall flagship store increased by 388% month-on-month, UV increased by 581% month-on-month, and the sales of live broadcast planting grass increased by 3762% year-on-year;

2. Jingdong flagship store increased by 130% month-on-month compared with May;

3. After intensive planting, Douyin's sales exceeded one million in 7 days.

In this year's 618 promotion, Freeplus once again won the first place in the cleansing category, and its GMV exceeded 100 million yuan.

On June 21, Yatsen e-commerce released the “ 618 big promotion” report, the data showed:

1. The makeup brand Perfect Diary was listed on Tmall's domestic makeup list, TOP2, JD's self-operated domestic makeup TOP1, and Vipshop makeup TOP1.

2. During the 618 period, one of the perfect diary's ace products, the stiletto lipstick, Tmall sold more than 300,000 pieces, becoming the TOP1 cumulative sales of Tmall lipstick category this year, while the business card lip glaze Tmall sold more than 400,000 pieces, and the animal eye shadow was the best seller. Over 300,000 disks.

On June 20, Shiseido's service provider Youquhui Holdings Co., Ltd. heard and updated the prospectus through the Hong Kong Stock Exchange. This means that, in the near future, it will be listed in Hong Kong before the Yoko Group, becoming the first Hong Kong stock beauty e-commerce agent operator.

On June 18, the Comprehensive Department of the State Drug Administration issued the "Regulations on the Supervision and Management of Children's Cosmetics (Draft for Comment)" to solicit public opinions. The deadline for feedback is July 31, 2021.

On June 16, MINISO and Huaxi Biotech foundry Zhuhai Yisijia Technology Co., Ltd. disclosed the public offering prospectus.

The cutting-edge domestic brand SNEFE 618 officially announced that the national goddess Ju Jingyi has become the brand spokesperson.

*The latest research by Mintel shows that the vast majority (97%) of Chinese female urban consumers who are concerned about the ingredients of beauty and personal care products agree that “it is important to understand which ingredients are suitable for their skin needs”.

*Recently, QuestMobile released the "2021 Male Consumption Insight Report." The report shows that in April this year, the number of monthly de-weighted users of the male audience in the beauty KOL industry reached 185 million, mainly in the 25-30 age group, accounting for 25.2%. Among them, men over 46 are active in the beauty KOL industry, accounting for 13.5%.

*On June 22, 2021 "China's 500 Most Valuable Brands" was officially announced:

1. In the cosmetics-related industries, 9 brands of daily chemical brands such as Carving, Goldfish, Liushen, retail brands Watsons, beauty brands Pechoin, CHANDO, Herborist, Perfect Diary, and Huaxi Biological are on the list, with a total brand value of 1268. 100 million yuan.

2. Among them, Diaopai ranked first on the list with a brand value of 31.693 billion yuan. Huaxi Bio and Perfect Diary entered the "Top 500" for the first time with a brand value of 9.382 billion yuan and 8.534 billion yuan respectively.

*On June 19, 2020, children's age-specific skin care brand-Zhike was officially launched.

*On June 21st, Vichy's new product launch seminar was held at L'Oréal China R&D and Innovation Center, and three new product series were released-probiotic essence bottle and Vichy DERCOS anti-dandruff and anti-dropping series.

*Recently, Kans has launched a new product of the year- Kans Emotion Capsule Mask.

*On June 24, the high-end fragrance brand Kilian under Estee Lauder opened its fourth national fragrance boutique in Hangzhou Hubin Yintai in77 after Shanghai IFC, Beijing SKP and Hangzhou Wulin Yintai.

Short video, logistics and e-commerce platform dynamics

*Tik Tok E-commerce launched the "Special Support Plan for Tik Tok Brands", with the goal of helping 100 new brands sell more than 100 million in Tik Tok in the next year.

*Kuaishou CEO Su Hua revealed: "The number of global monthly active users of Kuaishou has reached 1 billion." Affected by this news, Kuaishou Hong Kong stocks rose more than 6% in intraday trading.

*It is reported that the freight platform Lalamove has secretly submitted the IPO application documents in the United States and intends to raise 1 billion US dollars.

*On June 22, the Market Supervision Department of the State Post Bureau conducted a supervision interview with Debon Logistics Co., Ltd. on illegally receiving and sending dangerous and prohibited items.

*Suning Tesco announced that it is planning to issue shares to purchase assets. The assets to be purchased are the equity of the project company held by the Shenzhen Venture Capital Suning Yunxin Private Equity Investment Fund. Trading of the shares will be suspended from June 23.

International Group News

According to foreign media reports, Procter & Gamble is cooperating with NASA through its Tide brand to develop special detergents and washing machines that can wash clothes in space.

Hainan Duty Free Shop News

On June 21, the State Council Information Office held a press conference introducing the "Hainan Free Trade Port Law". At the meeting, Feng Fei, the governor of Hainan Province, stated that Hainan Free Trade Port would never be allowed to become a "tax haven."

On June 24, Gao Feng, spokesperson of the Ministry of Commerce, stated at a regular press conference held by the Ministry of Commerce that the next step is to promote the introduction of a negative list of cross-border service trade in Hainan Free Trade Port.